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product marketing
Plongée au coeur de la discipline PMM
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- Thiga Media
- Product marketing
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Découvrez nos séries originales
Nos meilleures ressources en Product Marketing
![FrameworkPMM-2](https://www.media.thiga.co/hs-fs/hubfs/thiga_2023/Images/FrameworkPMM-2.jpg?width=1852&height=1080&name=FrameworkPMM-2.jpg)
C'est quoi le Product Marketing ? Quels sont les rôles d'un PMM ? Comment je découpe une fiche de poste ou j'évalue mes Product Marketers ? On met quoi derrière le terme Product Positionning ? Le framework du Product Marketing vous éclaire !
![Cover](https://www.media.thiga.co/hs-fs/hubfs/thiga_2023/Images/Cover.png?width=2000&height=2000&name=Cover.png)
Retrouvez nos 3 assets pour mettre en place une stratégie de feedbacks efficace :
Une checklist des étapes pour être sûr·e de ne rien oublier
Une trame d’interview pour vos analyses win/loss
Un template pour analyser les données récoltées
![Battle Cards (1)](https://www.media.thiga.co/hs-fs/hubfs/thiga_2023/Images/Battle%20Cards%20(1).jpg?width=1920&height=1080&name=Battle%20Cards%20(1).jpg)
Faites décoller votre Competitive Intelligence avec les Battle Cards ! Utilisez nos 3 templates adaptés à vos objectifs Product Marketing pour une stratégie efficace : Battle Card concurrentielle, Battle Card marché, Battle Card produit / offre
Nos meilleures ressources en Product Marketing
![FrameworkPMM-2](https://www.media.thiga.co/hs-fs/hubfs/thiga_2023/Images/FrameworkPMM-2.jpg?width=1852&height=1080&name=FrameworkPMM-2.jpg)
C'est quoi le Product Marketing ? Quels sont les rôles d'un PMM ? Comment je découpe une fiche de poste ou j'évalue mes Product Marketers ? On met quoi derrière le terme Product Positionning ? Le framework du Product Marketing vous éclaire !
![Cover](https://www.media.thiga.co/hs-fs/hubfs/thiga_2023/Images/Cover.png?width=2000&height=2000&name=Cover.png)
Retrouvez nos 3 assets pour mettre en place une stratégie de feedbacks efficace :
Une checklist des étapes pour être sûr·e de ne rien oublier
Une trame d’interview pour vos analyses win/loss
Un template pour analyser les données récoltées
![Battle Cards (1)](https://www.media.thiga.co/hs-fs/hubfs/thiga_2023/Images/Battle%20Cards%20(1).jpg?width=1920&height=1080&name=Battle%20Cards%20(1).jpg)
Faites décoller votre Competitive Intelligence avec les Battle Cards ! Utilisez nos 3 templates adaptés à vos objectifs Product Marketing pour une stratégie efficace : Battle Card concurrentielle, Battle Card marché, Battle Card produit / offre
Nos prochaines formations en Product Marketing
![THIGA Academy](https://www.media.thiga.co/hs-fs/hubfs/media-thiga-academy.png?width=83&height=32&name=media-thiga-academy.png)
Comprends les responsabilité du Product Marketing et repars avec une boîte à outil directement actionnable.
![THIGA Academy](https://www.media.thiga.co/hs-fs/hubfs/media-thiga-academy.png?width=83&height=32&name=media-thiga-academy.png)
Viens maitriser les étapes qui permettent d'identifier les solutions à fort impact autour d’une formation 100% pratique..
La newsletter qui produit son effet !
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La newsletter Product Marketing
One Team One Dream, tout ce qu’il faut savoir sur la collaboration entre Product et Marketing