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All our articles

128 contents to discover
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“AI has reached its ‘no turning back’ moment”

AI isn’t coming. It’s here — and it’s changing everything. We’ve hit the tipping point: the moment when artificial intelligence stops being a..
16 June 2025
Data and Artificial Intelligence
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leboncoin: How AI is transforming France’s top marketplace

At leboncoin, artificial intelligence isn’t just a trend. For the past two years, the marketplace has embraced AI as a core focus, integrating it..
16 June 2025
Data and Artificial Intelligence
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"Punchlines to Product Lines: How Stand-Up Comedy Boosted My Career" by Abdul Rahman

In this talk, Abdul Rahman explains the connection between being a Senior Product Owner at Porsche Experience and a stand-up comedian. He shares how..
13 June 2025
Product Management Festival
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"How to Compete with OpenAI and Google" by Christopher Osborne

Christopher Osborne, VP of Product at DeepL, discusses his experience scaling DeepL into one of Europe's leading AI companies. He explains how DeepL..
13 June 2025
Product Management Festival
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"Technology Enablement: Empowering People, Transforming Experiences" by Bruno Schenk

Bruno Schenk, CEO of Wipro Switzerland, explores how technological advancements have reshaped industries and empowered people over the past decade...
13 June 2025
Product Management Festival
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"It’s time to Re Architect Innovation and Leverage AI" by Tony Beltramelli

In this talk, Tony Beltramelli, Head of AI at Miro, presents "It’s time to Re Architect Innovation and Leverage AI: Discover, Define, and Deliver..
13 June 2025
Product Management Festival
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"From Hypothesis to Hit: A Lean Journey of AI Chatbots in the Post-Chat GPT Era" by Isabel Garate

In this talk, Isabel Garate, VP of Product at Landbot, presents "A Lean Journey of AI Chatbots in the Post-ChatGPT Era." Isabel shares the story of..
13 June 2025
Product Management Festival
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"What if my cognitive bias would have impacted Paris Olympics security?" by Hugues de Mézerac

In this talk, Hugues de Mézerac, Chief Product Officer at Theodo, presents "What if My Cognitive Bias Impacted Paris Olympics Security?". He delves..
13 June 2025
Product Management Festival
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"Unleashing Employee Potential:A Data-Driven Approach to Supercharge Growth" by Shaili Pankaj

In this talk, Shaili Pankaj, Chief Growth Officer at Doodle, discusses "Unleashing Employee Potential: A Data-Driven Approach to Supercharge Growth."..
13 June 2025
Product Management Festival
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"From Keyboard to Boardroom: Path from Engineer to CEO" by Alexandar Vassilev and Oliver Heckmann

In this fireside chat, Alexandar Vassilev, CEO of WeTransfer, shares his journey "From Keyboard to Boardroom – Path from Engineer to CEO." Moderated..
13 June 2025
Product Management Festival
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"A Humble Look at the State of Product" by Hugo Geissmann

In this talk, Hugo Geissmann, CEO of Thiga, presents "A Humble Look at the State of Product." He shares a candid European perspective on the..
13 June 2025
Product Management Festival
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"Rituals for Results: Enhancing Decision-Making and Planning" by Oliver Heckmann

In this talk, Oliver Heckmann, Head of Engineering at Coda, presents "Rituals for Results: Enhancing Decision-Making and Planning." Drawing from his..
13 June 2025
Product Management Festival
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"Steering Your Company Through the AI Revolution" by Behshad Behzadi

In this talk, Behshad Behzadi, CTO and Head of AI at Sportradar, presents "Steering Your Company Through the AI Revolution." Drawing from his..
13 June 2025
Product Management Festival
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"Navigating Organizational Dynamics at Google" by Fab Caillette

In this talk, Fab Caillette, Senior Director of Engineering at Google Search, presents "Navigating Organizational Dynamics at Google." He examines..
13 June 2025
Product Management Festival
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"Build with a Beginner's Mindset" by Archana Kannan

In this keynote, Archana Kannan, SVP of Product at Slack, dives into the power of embracing a "Beginner's Mindset" to drive innovation and excellence..
13 June 2025
Product Management Festival
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"Why are we still failing at Discovery?"

Everyone agrees that user knowledge is crucial. Yet, in 2025, Discovery continues to be questioned, misunderstood, or outright pushed aside. Why? In..
4 June 2025
Convictions
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How to make sure your AI products get used

From fraud detection to churn prediction, artificial intelligence has been solving real problems for years. That doesn’t stop many AI products and..
2 June 2025
Data and Artificial Intelligence
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“We need to start thinking as Europeans”

Is Europe doomed to watch the United States and China build the future, while contenting itself with the memory of a glorious past? For Hugo..
26 May 2025
Convictions
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“Product Managers, you have the power to be climate superheroes”

What if major Product decisions were also climate decisions? We often think that digital sustainability happens in data centers. In reality, it..
14 May 2025
Convictions
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Go-To-Market: how to deliver winning international product launches

Launching a product internationally isn’t just a matter of flipping a switch. It’s a subtle balance between global coordination and local adaptation...
12 May 2025
Product Marketing
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Full-stack PMs: Etam’s winning bet

Etam is betting on the full-stack model. By merging the roles of PM and PO, the ready-to-wear fashion group is taking a strategic turn to streamline..
21 April 2025
Product Management
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“How to use data effectively to make Product decisions?” hosted by Kévin Deniau

In this talk, Kévin Deniau, Journalist at Le Ticket, interviews Martin Boutges, Lead Product Manager at Doctolib, Aurélia Amalvict, Product Manager..
17 April 2025
La Product Conf 2024
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B2E : 7 challenges you’d better be ready for

They’re often pushed to the background, yet their impact is very real. B2E products — aimed at employees — hide some formidable traps for PMs who..
16 April 2025
Product Management
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How to identify the right metrics to measure your impact

In a company that prides itself on being data-driven, it’s tempting to track everything. But too often, this flood of information turns against us:..
15 April 2025
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Instinct inspires, data enlightens: 6 keys to strategic Design

Intuition is valuable. But today, it’s no longer enough. To carry weight in strategic decisions, Design must make data its ally. Not to become coldly..
14 April 2025
Product Design
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'Crafting AI takes childlike wonder… and grown-up pragmatism'

Artificial intelligence is making headlines. Everyone’s talking about it! But few are asking what it truly changes. In the midst of the tech frenzy,..
9 April 2025
Convictions
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Medtech: “When a product touches health, every detail becomes vital”

You don’t design a Medtech product—healthcare technology—the same way you would a traditional product. We’re not talking about optimizing the..
7 April 2025
Product Management
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Six false beliefs that ruin your product launches

When product launches fail, it’s often not because of the product itself, but because the Product, Marketing, and Sales teams aren’t aligned enough...
31 March 2025
Product Marketing
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Without a UX Researcher, your user research will never reach its full potential

Once reserved for specialists, user research has now become a more common practice across Product teams. But to assume that the role of the UX..
24 March 2025
Product Design
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Who framed OKRs?

It’s safe to say that OKRs are far from universally embraced. The framework sparks intense debate within the Product ecosystem, with staunch..
17 March 2025
Product Management
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The Anti-Pareto principle: Do less, to achieve more

We've all heard of the Pareto Principle—20% of efforts drive 80% of results. But in Product Management, the opposite often happens. 80% of features..
10 March 2025
Product Organization
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Why making good products isn't enough?

In today’s landscape, launching a technically polished product is no guarantee of success. By sidelining business concerns, too many Product teams..
5 March 2025
Product Marketing
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“Product Leaders: it's time to break the glass ceiling!”

Finding one’s place as a Product Leader in a large company is a real challenge, which doesn’t seem to be getting easier over time. It almost seems..
26 February 2025
Product Management
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Product Owner and Scrum Master: salvaging a sometimes difficult relationship

The Product Owner and the Scrum Master (referred to as "PO" and "SM" in this article) are two fundamental roles in agile methodologies. Initially..
24 February 2025
How to
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"Yes, Product Management has harmed Design."

Design Thinking? Dethroned. Discovery? Repackaged. And Design? Pushed to the background by Product Management. Why? Because designers have resisted..
12 February 2025
Product Design
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Why a strong Product team doesn’t need a Product Manager

The Product Manager (PM) is often seen as the conductor of a Product team, but is this perspective always relevant? What if a team that relies too..
10 February 2025
Product Management
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5 mistakes I made while designing an AI product

The UX of an artificial intelligence product is not designed like that of a traditional product. Simran Singh, Senior Product Designer specializing..
6 February 2025
Product Design
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The Product methods reshaping the energy industry

Environment, economy, and energy: three pivotal battlegrounds of our century. Today, digital solutions are no longer optional but an essential lever...
3 February 2025
Product Management
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LPC barometer 2024: women’s salaries lagging behind

A sobering truth surfaces as 2025 begins. The LPC 2024 Barometer continues to reveal alarming salary disparities between men and women, particularly..
29 January 2025
Product Management
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Adapt or disappear: the future of Product Designers

2025 will be the year of strategic Design. The direct consequence for Designers is clear: they must step out of their bubbles and position themselves..
27 January 2025
Product Design
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The Fantastic Four: these Product roles that change everything

Creating a high-performing product is no longer enough. In 2025, impact takes precedence. Product Marketing Manager, Design System Manager, Product..
20 January 2025
Product Management
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"The 5 challenges I foresee for digital organizations in 2025."

Digital organizations are continuously changing to adapt to the constraints and contexts they face. 2025 will be no exception. Benjamin Danel,..
15 January 2025
Product Management
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"From Startup Roots to Scaleup Reality: Building Product and Team Excellence at Personio" by Katharina Friesen & Sherif Kassatly

In this engaging fireside chat, moderated by Raphael Leiteritz, Katharina Friesen, Head of Product at Personio, and Sherif Kassatly, VP of Product..
9 January 2025
Product Management Festival
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"Agile isn’t dead, but we must kill it"

André Baken, a digital transformation expert, recently published a LinkedIn post declaring that Agility is dead, sparking a heated debate on the..
6 January 2025
Product Management
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The Discovery Discipline method: the 7 F.O.C.U.S.E.D. steps

The Discovery Discipline method, with its F.O.C.U.S.E.D framework, has established itself as a benchmark in the world of Product Discovery. Proven at..
19 December 2024
Product Management
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How Carrefour implemented the OKR method

Constant Hameau, a consulting manager at Thiga, has supported the E-commerce and Operational Marketing Management teams of Carrefour France in a..
19 December 2024
Product Organization
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4 major Product organization Models 😎

This article is an excerpt from the Thiga Product Academy Volume 3: Product oriented organizations. The book is intended for those looking to..
19 December 2024
Product Organization
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"Business and Tech: a love story that’s taking too long to unfold"

In this opinion piece, co-founder and managing director of Thiga Alexandre Irrmann-Tézé analyzes the persistent tensions between Business and Tech —..
18 December 2024
Product Management
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"From AI Underdog to Most Valuable Player: Lead with a Champion's Mindset" by Subha Shetty

In this keynote, Subha Shetty, an accomplished AI product leader, shares her journey and lessons learned in transforming AI projects from overlooked..
11 December 2024
Product Management Festival
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"Leadership through Uncertainty" by Bradley Horowitz

In this talk, Bradley Horowitz, General Partner at Wisdom Ventures and former VP of Product at Google, shares invaluable insights on "Leadership..
5 December 2024
Product Management Festival
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The OKR method for Product teams

This article is an extract from our latest book, Product Academy Volume 3 dedicated to Product organizations. This book is aimed at anyone who wants..
20 November 2024
Product Organization
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“It’s the Wild West!”: E-tailer's rush to AI

Since its advent, artificial intelligence (AI) has revolutionized numerous sectors, and e-commerce is no exception. On the contrary, online retailers..
18 November 2024
Product Management
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The 4 essential soft skills of a good Product Manager in 2025

While Product Managers often master the technical aspects of their role, many underestimate the importance of soft skills. Yet, being able to..
13 November 2024
Product Management
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Hospitality: customer experience makes room for digital technology

Faced with the rise of 100% digital platforms and new consumer habits, the traditional hotel industry must reinvent itself. Digital technology,..
14 October 2024
Product Design
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Is the SAFe framework outdated?

Agile antithesis, Kafkaesque bureaucracy, rigid framework... The unflattering qualifiers are sometimes numerous when it comes to talking about SAFe,..
4 October 2024
Product Organization
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CPTO or CTPO: the emergence of a new Product role?

Who is this strange being? He's neither just Chief Product Officer (CPO), nor just Chief Technical Officer (CTO). He is both. In February 2022, there..
30 September 2024
Product Organization
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Product Marketing Manager vs Product Manager, Roles and Responsibilities

After the great success of the first article on the subject on "What is a Product Marketing Manager?", let's continue this roundup on the Product..
26 September 2024
Product Marketing
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Why and how to use ChatGPT as a Product Manager?

ChatGPT is a language model developed by OpenAI designed to understand and generate text fluidly and consistently. For a Product Manager, ChatGPT can..
17 September 2024
Product Management
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How to Integrate Change Management to Support Digital Transformation

22 August 2024
Product Organization
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Product Manager: Role, Salary and Career Path

Everything you always wanted to know about being a Product Manager (but were afraid to ask).
20 August 2024
Product Management
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Work on Your Product Vision

20 August 2024
Product Management
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How to Industrialize Product Discovery? - A Successful Product Discovery Process

Product Discovery is an essential activity for the success of a Product organization. It helps ensuring that customer needs are met, and, more..
20 August 2024
Product Design
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AI and Product Design: the Winning Duo for User Experience

Artificial Intelligence (AI) is now establishing itself as an essential strategic component for products. Yet integrating it remains a tricky..
19 August 2024
Product Design
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Product Designer: Role, Salary, and Career Path

Everything you ever wanted to know about the Product Designer profession (and that you didn’t dare to ask)
24 July 2024
Product Design
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Everything You Need to Know About the Role of Product Ops

Product Ops is one of the latest in the "Ops" family (short for "Operations"), following Dev Ops, Sales Ops, or Market Ops. Its chosen field? The..
19 July 2024
emerging jobs
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How the “Product Leadership Programme” Transforms Product Careers

Returning to school when you're a seasoned professional with significant responsibilities might seem surprising. However, many Product leaders walk..
17 July 2024
Product Management
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How AI is Revolutionizing the Job of Product Designer

Artificial Intelligence (AI) is profoundly transforming our discipline and therefore our profession. It redefines creation, collaboration, and..
16 July 2024
Product Design
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10 Tips for a Successful Product Transformation

After Agile transformations, organizations are expected to go further and are now turning to Product transformations. Involving profound changes,..
12 July 2024
Product Organization
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“How can PMs truly leverage Al to augment their practice” by Axel Sooriah

This discussion led by Axel Sooriah explores how AI can enhance a product manager’s practice by automating routine tasks, providing deeper user..
10 July 2024
La Product Conf 2024
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What is a Product Marketing Manager?

10 July 2024
emerging jobs
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From PM Software to PM Hardware: The 5 Lessons I Learned

Nampoina Rakotoniaina, Head of Product and Product Coach at Thiga, has just had his first experience within a company that designs physical products...
8 July 2024
Product Management
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“Endogame Over : le mirage de l'intuition dans le Produit” par Clément Caillol

Clément Caillol tackles the topic of professional endogamy here. He highlights that Product People often come from similar backgrounds and tend to..
3 July 2024
La Product Conf 2024
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“It’s all invented: How the stories we create shape us and our team future” by Kate Leto

In this talk, Kate Leto talks about the stories that we tell ourselves in our daily work routines. She’s been a Product Coach for years, and she..
3 July 2024
La Product Conf 2024
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“Product people: it's time to grow up and (really) be responsible!” by Hélène Gloux

In this talk, Hélène Gloux invites Product People to adopt a more responsible approach to their work, emphasizing the importance of minimizing..
3 July 2024
La Product Conf 2024
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“Forward to the future : How to be successful at PLG in the age of AI” par Oji Udezue

Dive into the World of AI with Oji Udezue! Explore how Large Language Models (LLMs) are transforming processes and interactions. Discover real-world..
3 July 2024
La Product Conf 2024
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"Altitude Maps: How to set goals, make strategic product decisions, and advance your career” by Crystal Widjaja

In this talk, Crystal Widjaja's introduces "Altitude Maps", a framework for setting goals and making strategic decisions. She used this at Gojek to..
3 July 2024
La Product Conf 2024
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“My journey building 3 Al-first companies” by Alexandre Lebrun

In this talk, Alexandre Lebrun recounts his journey in the field of chatbots and artificial intelligence. He shares the challenges encountered, the..
26 June 2024
La Product Conf 2024
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"It was never a question of ranking discovery as something superior to delivery."

Rémi Guyot, who co-wrote the book Discovery Discipline with Tristan Charvillat, questions in this opinion piece the consequences of excessive and..
24 June 2024
Product Management
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“How we've built a product people love” by Steve Anavi

In his talk, Steve Anavi explains how Qonto was created from scratch to remedy the shortcomings of the banking sector. Learn about behaviours and..
19 June 2024
La Product Conf 2024
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Gherkin Language: Your Ally for Writing User Stories

As a Product Manager, ensuring that all stakeholders fully understand User Stories is one of your major challenges. BDD can help you to do so.
19 June 2024
Product Management
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What role for the Product Designer in 2030?

Virginie Coux has been a Product Designer for ten years. Having worked in both startups and large corporations, she has witnessed the evolution of..
19 June 2024
Product Design
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How to Achieve Product Market Fit (PMF)?

Driven by strong growth objectives, many Product Managers invest heavily in growth mechanisms early in their product's lifecycle. Often, the cost is..
14 June 2024
Growth
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“Product-Led Growth and Sales in 2024”, by Leah Tharin

In this talk, Leah Tharin addresses issues of overpromising in Sales teams and proposes solutions for aligning sales efforts with customer needs...
12 June 2024
La Product Conf 2024
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"Transformation is Hard" by Christian Idiodi

In this talk, Christian Idiodi shares the keys to a successful digital transformation: adopting a results-oriented culture, reacting agilely to..
5 June 2024
La Product Conf 2024
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The Go-To-Market strategy: How to successfully launch your product

Some reduce the Go-To-Market to a simple marketing question. That’s a big mistake! It's a strategy that requires a lot of thinking before the..
17 May 2024
Product Marketing
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You can’t choose between Scrum and Kanban ? Take the test...

Whether you're already committed to one of the two most popular agile frameworks or you're looking for the best one to answer your needs, explore the..
2 May 2024
Product Management
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How to incorporate AI into your product

In 2024, Artificial Intelligence (AI) confirms its status as a technological revolution and a crucial strategic lever. Through the feedback from our..
24 April 2024
Product Management
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“From Tradition to Transformation: Carrefour's evolution towards a Product Organization" by Valérie Legat

Valérie Legat, Chief Digital Factory Officer, shares the results of 14 months' work with her Product teams at Carrefour and the transformation of..
18 April 2024
La Product Conf 2023
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How does Smallable use product discovery to improve e-commerce experience? by Florian Ardérighi

Florian Ardérighi, Head of Product @Smallable, an international family concept store representing over 900 brands, explains the reasons that led him..
18 April 2024
La Product Conf 2023
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Application redesign: an essential media strategy

Today, 68% of the French prefer digital, leaving newspapers for information just a click away. To stay in the race, media outlets must therefore..
17 April 2024
Product Management
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Data : the new playground for Product Managers

Now that collective awareness of the potential value of Big Data has risen, fueled by Artificial Intelligence, teams working on these types of..
15 April 2024
Product Management
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Product Mindset in an organization

9 April 2024
Product Organization
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Product Leaders : where are the women ?

Marion Darnet is the founder of Pachamama, a Product career agents collective. She’s also the co-founder of L’Avant-Garde, a community of 100 female..
5 April 2024
Product Management
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How to conduct effective discovery?

Are you convinced by discovery, but are too quick to give up because of a complex vision of the approach? In this episode, our consultant and trainer..
3 April 2024
Product Management
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Marty Cagan's method for successful Product transformation

Sebastian Nankervis and Elias Ghali, Organization Coaches at Thiga, have read Marty Cagan's latest book, out today. Here's what they learned from his..
19 March 2024
Product Organization
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Product Ops, the missing piece in your Product organization

Like me, you're probably hearing more and more about Product Ops. Is this just a coincidence? No, it's a deeper issue, and one that's set to continue..
15 March 2024
Product Management
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What does the future hold for the Product Manager in 2024?

In the 10 years since Thiga was founded, the job of a Product Manager has evolved considerably. 2024 should be no exception, particularly with the..
15 March 2024
Product Management
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How to Choose Your Product Organization Model?

As specified in our article on the four major Product organisation models, there is no ideal division. However, each type of division has its..
15 March 2024
Product Organization
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Project culture Vs Product culture: What are the differences?

In this episode, consultant and trainer Marie-Laure explains the differences between project culture and product culture and provides all her advice..
7 March 2024
L'Effet Produit
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A deep-dive into Product Management careers

Since this article was first published, the influx of new talent into the world of Product Management has shaken up organizations. In a tense market,..
28 February 2024
Product career
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How did the digital direction of France TV move from a Project culture to a Product culture?

I went to meet Antso Rakoto, VP Product at France TV, who told me about the internal transformation from a project culture to a product culture.
31 December 2023
Product Organization
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“The stakes of the sales pitch go far beyond just marketing.”

World-renowned product positioning and marketing expert, April Dunford, releases her new book: Sales Pitch. A practical guide to building effective..
3 October 2023
Product Marketing
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How to turn your positioning into a sales pitch? With April Dunford

The importance of a good positioning is undeniable, essential for any company, it is the key to differentiation, coherence, and long-term success in..
29 September 2023
Product Marketing
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Product team efficiency & effectiveness: how to win in the current economic context

Melissa Perri, CEO @Product labs, Ryan Singer, founder @Felt Presence and ex-Basecamp and Sebastien Levaillant, VP Product Management @Payfit answer..
4 July 2023
La Product Conf 2023
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“Beyond the build trap: Becoming truly product led” by Melissa Perri

Melissa Perri, CEO @Produx Labs, explains how to create a 'Product led' organization in which the product is the engine of growth and each department..
3 July 2023
Product Management
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What is and how to become strong product people ? by Petra Will with Fabrice des Mazery

Fabrice Mazery, CPO @The Fork have a fireside chat with Petra Will, founder @Product at Heart, on her vision of what is strong product people, the..
3 July 2023
La Product Conf 2023
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“Startup in a Scaleup: how we built 4 new products in 18 months “ by Isabelle Bénard

As companies grow, innovation and agility can often take a back seat, resulting in a loss of competitive advantage. Isabelle Bénard, CPO @Mirakl,..
3 July 2023
La Product Conf 2023
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“Scaling Shape Up Beyond Bootstrapped Companies” by Ryan Singer

Ryan Singer, founder @Felt Presence and author of “Shape Up”, tells us how and why the Shape Up methodology took shape within the Basecamp company...
3 July 2023
La Product Conf 2023
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Build a first machine learning component with a product-first approach by Raphaël Korach

Raphaël Korach, VP Product @Getaround, explains how launching a new machine learning component for smart pricing starts with answering a design and..
3 July 2023
La Product Conf 2023
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“How to build a Culture of Product Experimentation across your organisation” by Alexandre Suon

Alexandre Suon, Head of Experimentation @Accor, retraces the steps he undertook to implement an experimentation culture at Accor and how his first..
3 July 2023
La Product Conf 2023
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Stakeholder Management: The Most Important Skill Nobody Teaches by Bruce McCarthy

Stakeholder management is a critical aspect of product management. Bruce McCarthy, writer of“Product Roadmaps Relaunched”explains how to effectively..
3 July 2023
La Product Conf 2023
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Optimizing your Product Strategy with Product Analytics and AB Testing by Jean-Marc Audry

Jean-Marc Audry, Head of Product Strategy & Product Discovery @CANAL+, shares how his teams transitioned from an intuition-based culture to a..
3 July 2023
La Product Conf 2023
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Large Language Models and Generative AI : Am I out of my job? by Mehdi Ghissassi

Mehdi Ghissassi, Director of Product Management @Google, explains how Product is organized at Google in relation to the growing importance of LLMs..
3 July 2023
La Product Conf 2023
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“Al with Heart: Designing Al for Emotional and Societal Outcomes” by Naveen Gavini

Naveen Gavini, CPO @Pinterest, discusses the rapid rise of artificial intelligence and its impact on society. With a unique perspective from..
3 July 2023
Product Design
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“Finding balance in the chaotic serene world of tech” by Sylvain Grande

In this talk Sylvain Grande, CPO @PayFit France, discusses the various developments in the tech market over the past 4 years. He explains the..
3 July 2023
Product Design
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Advanced ICE - using the Confidence Meter

In this talk Itamar Gilad, Founder @Product Front, introduce the “Confidence Meter”, a tool he created to quickly and objectively evaluate ideas on..
6 January 2023
La Product Conf 2022
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How to leverage trust to future-proof retention

Elize Bosker, former Product Leader @Deezer, Spideo and Hotjar, tackles best practices on how to build trust with customers, using radical..
21 December 2022
La Product Conf 2022
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The Cynic's guide to designing for Social good

Designing for social good is often very different from designing for not social good. Sometimes we need to add friction, rather than reduce it; if we..
20 December 2022
La Product Conf 2022
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How going from sales-led to product-led impacts your company

Move from a sales-led organization to a Product organization with Jean-Yves Simon, Senior VP Product @AB Tasty. Find out why the company switched to..
20 December 2022
La Product Conf 2022
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Unlocking Growth in competitive markets

In this talk led by Kristina Gibson, CPO @Dott, attendees will learn stories of Eventbrite, Lyft and Booking on how to develop their product against..
20 December 2022
La Product Conf 2022
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How to Build a Product Story that Sells

Product managers know that storytelling can be a powerful tool to get closer to users. But how do you help your sales team use storytelling to..
20 December 2022
La Product Conf 2022
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A Maturity Model for Design Systems

Ben Callahan, President @Sparkbox, share an overview of his maturity model for Design Systems. It will help us identify where your Design System fits..
20 December 2022
La Product Conf 2022
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Building two products from scratch, ten years apart: Dashlane & Stonly

Building a first product, working on it for almost ten years, getting millions of users... and then leaving to build a new one. This talk hosted by..
20 December 2022
La Product Conf 2022
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How to kill your product

Killing features is part of the product life cycle. But how do you assess when it's time to say "goodbye" and make room for new opportunities? That's..
20 December 2022
La Product Conf 2022
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Strikes, COVID & Ukraine: what crises reveal about your Product org, culture & people

Between strikes, covid-19 and the war in Ukraine, Blablacar's activity has fluctuated greatly since early 2020. All those exceptional events force..
19 December 2022
La Product Conf 2022
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Making your product experience unique

Good products answer the users problems, great products answer the users problems and create an emotional bound with them. Thanks to Amandine Durr,..
14 December 2022
La Product Conf 2022
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Product designer: The 8 skills at the heart of this role.

A role which is a discipline in its own right, separate from Design, the Product Designer is a fairly new profession with its own set of skills.
1 December 2019
Product Design
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