Le Dico du Produit

  • mise à jour : 06 juillet 2022
  • 1 minutes
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Pour tout comprendre sur le monde du Produit de A à Z, retrouve tous les mots de notre univers expliqué par les Thiguys et Thigirls : un glossaire complet et détaillé de notre jargon en Product Management, Product Design et Product Marketing ! 

1,2, 3

2 vérités 1 mensonge (atelier)

20/20 vision (atelier)

6to1

A

A/B Test

AARRR

Adhérence

AEIOU

Aha Moment

Airplane Game (Atelier)

Anomalie

API

ART (Agile Release Train)

B

Backlog

Battle Cards

Benchmarking

BDD (Behaviour Driven Development)

Big Idea (atelier)

BRASS

Burn-up/Burn-down chart

Buy a feature (atelier)

Buyer Journey

Buyer Personae

Buyer Research

C

CAC (Coût d’Acquisition Client)

Card Sorting (atelier)

Celebration grids (atelier)

Chapter

Chapter Design

Cohorte

Component Team

Conversion

Copywriting

CPO (Chief Product Officer)

Crazy 8

Critères d’acceptation

Critères de Bastien et Scapin

Customer Benefits

Customer eXperience

D

Daily

Deep Learning

Definition of Done (DoD)

Definition of Ready (DoR)

Delegation Poker

Dérisquer

Design Kit

DesignOps

Design Sprint

Design System

Design Thinking

Dette Produit

DevOps

E

Elevator Pitch

EPIC

Étude Qualitative

Étude Quantitative

Experience Map

F

Feature team

Feedback Loop

Fibonacci

Fiche Kaizen

G

Gherkin

Give and Take (atelier)

Give them a hot tub (atelier)

Go-To-Customer

Go-To-Market

Guild

H

HIPPO

How-Now-Wow (atelier)

I

ICE

Ideal Customer Profile

Impact Mapping

Impact Team

Inbound Marketing

Intelligence Artificielle

INVEST

J

Jobs To Be Done (JTBD)

K

K-factor

Kanban

KANO

KPI (Key Performance Indicator)

Kudo Cards (atelier)

L

Large-Scale Scrum (LeSS)

Lead Time

Lean Startup

Legacy

Les 10 règles heuristiques d’utilisabilité de Jakob Nielsen

M

Machine Learning

Market Research

Market Sizing

Messaging

Microservices

Mockup, wireframe

MoSCoW

MVP

N

Net Promoter Score

O

OKR (Objectifs & Key Results)

Outbound Marketing

P

PIE

PI Planning

Pizza Team

POEMS

Positioning

Pricing

Product Box

Product Designer

Product Discovery

Product Manager

Product Market Fit

Product Marketing

Product Owner

Program Board

Program Increment

Prototype lo-fi & hi-fi

Q

QA Analyst

R

Réseaux de Neurones Artificiels

Rétention

Rétrospective

Roadmap

S

SAFe

Sales Collaterals

Sales Enablement

Scénario de test

Scrum

Scrum master

Scrum of Scrum (SoS)

Scrumban

Segmentation

Service Blueprint

Service Design

Shape up

Show and Tell (atelier)

ShuHaRi / Niveaux de maîtrise SCRUM

Smoke Test

Spead Boat (atelier)

Sprint

Sprint Planning

Sprint Review

Squad

Storytelling

Story Map

Story Points

T

Task Flow

TDD (Test-Diven Development)

Team Competency (atelier)

Time to market

Tone of voice

Triangle Heatmap

U

UI

Unfair Advantage

Unique Selling Proposition

User eXperience

User Research

User Story

UX Writing

V

Value Proposition

Vélocité

Viralité

W

Win/Loss Analysis

Wireflow

La newsletter qui produit son effet

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La newsletter Product Management.

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